as time goes by…

play it again sam

you must remember this...

If you guys are new to my blog, welcome.

Haven’t written a new post for over a year now. Feeling very rusty and a bit nervous. Unlike when I’m tweeting, I suppose I actually have to make sense on a “real” blog post.

As I’ve remarked on a recent update to my “last post” from early 2010, life had gotten in the way of my previous attempt in being a responsible blogger.

After a brief stint in the finance industry and yet another failed attempt to resurrect my startup, I’ve landed a job in a media company.

It’s nice to have resources and working with real brands is far more rewarding than digging in the couch for loose change just to make ends meet.

Things on the personal front are also much calmer in comparison with the past period of absolute insanity. In fact, I quite enjoy the fact that I don’t have time for much of a personal life since I started at the new company.

Not sure how long the honeymoon period with this company will last, but as I’m passionate about finally being able to do real work, I think I’ll actually be staying for the long haul. But life, as I’ve experienced it, is always full of surprises.

And to all my friends and acquaintances in the startup community, I WILL BE BACK!

But for now, let’s see if I can create some opportunities for y’all.

Oh, and I’m getting fat again! Need to lose weight.

in the numbers…

Blog Stats graphSince I’m now in the finance industry, numbers have started to occupy a good amount of my daily thought process. Before it’s all about the ideas and the creative explosions, but now, quantifiable data is starting to make more and more sense to me. This is why my recent blog stats is so upsetting to me.

For someone who claims to be a social media specialist, the amount of inactivity I manage to accumulate is staggering. Sure, I’ve been busy with meetings, setting up blogs for clients, exploring various channels of income, advocating the importance of financial health, and immersing myself in my new company, etc…

If I were here to come up with excuses, I could go on all day long. But what I want to emphasize more is the simple truth that traffic comes from a sustained presence in multiple channels. In other words, if you show up enough, eventually someone is going to take a look and maybe you’ll have something they want.

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i am YOUR IFA, mofos!

James Cridland

photo by James Cridland

No, seriously. I mean, seriously!

So what exactly is an IFA?

IFA stands for independent financial adviser, feel free to read up on it here. Financial planning, asset management, investment, all that Jazz.

I’ve been approached numerous times by the insurance industry urging me to join their ranks. While I’m flattered by their confidence in my ability to peddle policies, I know better. I’ve never been too keen on being a salesman and I know I’m bound for greater things.

No, I’m not a stock broker, nor do I work for a bank. Clearly I do not sell insurance.

So what’s the difference with the IFA field? Isn’t it basically glorified sales anyways?

Well, no.

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